On April 28, 2025, MISA Joint Stock Company officially signed a cooperation agreement with LUQRA Company (USA) to promote the implementation of restaurant management solutions in the US market with the goal of 200% growth in 2026.

As the world's most developed economy with a population of over 340 million and an increasing demand for food and beverage (F&B) products and services, the US owns more than 1 million restaurants and cafes across the country. With that potential, MISA decided to join hands with LUQRA - a business specializing in providing POS systems and payment services for stores, with a wide network of agents covering the entire US.

With this cooperation, MISA and LUQRA aim to make their solutions the leading restaurant management tool in the US, and expect to reach at least 2,000 customers in 2025 and grow 200% in 2026.

Speaking at the signing ceremony, Mr. Le Hong Quang - General Director of MISA highly appreciated the cooperation relationship with LUQRA and affirmed: "This is an important step in the strategy to conquer the US market, contributing to the realization of MISA's aspiration to reach international standards. The cooperation with LUQRA helps MISA utilize LUQRA's strengths in payment services to develop integrated POS solutions, bringing a complete closed solution set to end users. MISA commits to focus all its efforts on product development, ensuring to meet the needs of the US market, and at the same time be the technical backer of LUQRA to handle complex problems arising in the product distribution process".

Aiming to widely deploy restaurant management software in the US, Mr. Darnell Ponder - CEO of LUQRA Company shared: "LUQRA is proud to cooperate with MISA and looks forward to the achievements that the two sides will build together in the future. MISA's solution is not only suitable for LUQRA's long-term strategic vision, but also meets the increasingly stringent requirements of customers in the US market".

MISA is a leading IT company in Vietnam providing digital transformation solutions for finance, accounting and business management. With over 30 years of establishment and development, MISA has provided solutions to about 300,000 corporate customers, business households and nearly 3.5 million individual customers, and is present in 22 countries around the world.

LUQRA, founded in 2011, is an innovative financial technology company in the US with a founding team with extensive experience in software application development and payment processing. LUQRA always focuses on technology, building modern and flexible solutions to meet the needs of the business community.

The signing ceremony of the cooperation agreement between MISA and LUQRA is an important milestone in the cooperation journey between the two sides, helping to enhance the synergy to bring restaurant management solutions further into the US market. This also shows a new step forward for MISA on the journey to conquer the aspiration of reaching international level.