SHB Mobile updates features exclusively for premium customers

20/10/2024

In order to continue improving service quality and ensuring that premium customers always receive the latest preferential policies, SHB officially updates the premium customer identification feature on the SHB Mobile application. This feature will help premium customers receive privileged information and quickly search for programs and policies.

With the latest SHB Mobile update, after successfully logging in, the main interface will display the ranking information of premium customers. When touching that notification box, customers will proactively read all the incentives and detailed privileges they enjoy anytime, anywhere, thereby avoiding having to search for data from the website, email, call the hotline or talk to a customer relations specialist.

SHB Mobile updates features exclusively for premium customers

In addition to saving time, identification right on the SHB Mobile application helps the premium customer experience on the digital channel become more seamless and convenient, helping customers quickly recognize and use specially designed incentives and privileges including free fees, superior overdraft limits, unlimited use of the business lounge at Noi Bai airport, and cost incentives when registering for a beautiful account number.

To become a premium customer of SHB, customers only need to meet one of the following conditions: term deposit balance from 1 billion VND, outstanding debt from 3 billion VND or average non-term deposit balance (CASA) in the assessment period from 100 million VND or more along with a number of other criteria according to the Bank's regulations in each period.

SHB representative said that the value of premium privileges is now not only limited to traditional financial product packages but also diversified with financial and non-financial services, attentive customer care. Therefore, the new feature will help customers not miss out on incentives, enjoy classy privileges to help customers make reasonable financial decisions and affirm their position.

According to economic experts, it is expected that by 2025, Vietnam will have about 500 people owning assets of over 30 million USD and nearly 26,000 people with assets of 1 million USD or more. The wealthy class in Vietnam is expanding with the need to experience and use high-end financial services.

Facing that trend, over the years, SHB has developed superior personalized financial services for the high-end customer segment with "tailored" financial solution packages, suitable for their needs. For example, with the "Outstanding Class" product package, customers can use free domestic deposit, withdrawal and transfer services at the counter; free annual fee when using SHB international debit cards, free ATM withdrawal fees for SHB domestic debit cards, free withdrawal fees in Vietnam and abroad for SHB international debit cards...

SHB Mobile updates features exclusively for premium customers

In addition, customers can enjoy high-class non-financial privileges, including SHB First Class airport lounge service exclusively for members at Noi Bai airport and lounge access privileges in Ho Chi Minh City; SHB Mastercard World powerful black card with high limit; events, gifts; and top-class culinary - travel - resort privileges from the partner ecosystem.

With the consistent orientation of “taking customers as the center”, SHB continuously innovates, provides a variety of products, and brings high-class and superior financial services to high-end customers.

To experience this new feature, customers should update the latest version of the SHB Mobile app on the two app stores CH Play (Android) and Apple Store (IOS). Please do not download/install applications of unknown origin to avoid fraud and loss of assets./.

PV


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