According to Tuoi Tre Online in Ho Chi Minh City, the festive atmosphere has filled retail systems, supermarkets, and shopping malls with bright red and yellow colors of the national flag and a series of products bearing patriotic messages.

Red flags with yellow stars flood supermarkets

A representative of Saigon Co.op said that more than 800 points of sale in the Co.opmart, Co.opXtra, Co.op... systems will simultaneously hang the national flag solemnly and employees will wear red flag uniforms with yellow stars on April 30.

In particular, on the morning of April 30, at Co.opmart Nguyen Dinh Chieu (HCMC), Saigon Co.op organized the distribution of free cool water and cold towels to people on Nam Ky Khoi Nghia Street - the location where the parade passed through, creating a cultural highlight and connecting the community.

At the same time, the supermarket system is implementing many big promotion programs: the first 29 customers wearing red flag shirts with yellow stars and shopping from 500,000 VND or more on April 30 and May 1 will receive gratitude gifts, member customers will have their accumulated stamps doubled when shopping from 200,000 VND.

Saigon Co.op also launched major promotions such as: "Half-priced Vietnamese dishes - Celebrating Independence Day" with a sharp reduction in fresh food prices during the morning hours; "Big sale 50% - Celebrating 50 years of the country with full joy" applied to dry food, private label products, cosmetics, clothing, etc.

Online shoppers can also enjoy discounts when entering the discount code "TUHAO50" (50,000 VND discount for orders from 800,000 VND) on Co.op Online from April 28 to May 1.

At the same time, the mini game "Rang sang dat Viet - Get great deals" takes place from April 24 to 30, giving away shopping vouchers worth 30,000 - 500,000 VND to participants.

In addition to Ho Chi Minh City, Saigon Co.op also organized the program "Journey of Happiness 2025" with a cross-Vietnam bus stopping at 50 stations in three regions. At each stop, customers will be invited to take photos with the national flag to create an "online map of Vietnam made from 50,000 happy smiles".

"Since its establishment, every milestone of the country's development has been accompanied and contributed by Saigon Co.op. 'Journey of Happiness 2025' is not only an occasion for gratitude and connection but also demonstrates the determination to spread positive values, contributing to the development of the community on the occasion of major national holidays", Mr. Nguyen Ngoc Thang - Deputy General Director of Saigon Co.op shared.

Exciting program to celebrate the grand ceremony

Sharing with Tuoi Tre Online, a representative of Van Hanh Mall said that this year's April 30 and May 1 holidays are also a special occasion for the mall to rebuild its space after a series of unfortunate incidents, in order to bring a more complete shopping and entertainment experience to customers.

Accordingly, a series of free activities are implemented throughout the holiday such as giving away milk tea and cakes every day; distributing cotton candy, popcorn, and snacks during peak hours.

At the same time, Van Hanh Mall cooperates with hundreds of brands to launch discounts of up to 70%, double promotions and gifts to thank customers.

Similarly, Central Retail Group Vietnam launched a series of events "Proud of Vietnamese agricultural products 2025" lasting until May 7 at all GO!, Big C and Tops Market systems.

Supermarkets will display typical agricultural products from all three regions such as fruits, vegetables, processed foods... and apply discounts of up to 50% on more than 1,000 items - from fresh food, beer, soft drinks to fashion products and local specialties.

Many retailers expect consumer spending during this year's holiday season to increase 30-35% compared to normal days and higher than the same period last year.