Rare policy

VinClub, launched on August 8, is an exclusive incentive program for Vingroup customers, replacing all previous loyalty programs of the corporation and companies in the ecosystem.

Accordingly, all customers who make transactions at VinFast, Vinhomes, Vinpearl, Vinschool, Vinmec or GSM have the opportunity to become members of VinClub. Regulations on ranking Gold, Platinum and Diamond members will be based on different spending levels of each product.

Mr. Thanh Tung, a resident of Vinhomes Ocean Park 2 and a long-time real estate investor, said that thanks to his accumulated sales of more than 30 billion VND/year, he was ranked Diamond by Vinhomes. This is also his Vinhomes Elite Club membership level, but with Vingroup's new loyalty program, his benefits are even multiplied many times over.

"The fact that Vinhomes continuously adds benefits to residents is no longer new to me. But now, Vingroup also connects the entire ecosystem to increase benefits for customers in general and Vinhomes residents in particular, which is truly rare," Mr. Tung shared.

As for Mr. Quang Anh, a resident of Vinhomes Ocean Park 1 (Ocean City), after downloading the VinClub app, he was extremely surprised to learn that he had become a Diamond member thanks to the accumulated sales of more than 30 million VND using GSM services. With VinClub's breakthrough policy of unifying the highest card class, he is automatically a Diamond member of Vinhomes, VinFast, Vinpearl, Vinmec, Vinschool.

"I was really surprised that thanks to VinClub's connection, my benefits were expanded so much. Even though I have never bought a VinFast car, I am still ranked as a Diamond member. I have planned to order a VF 5 for a long time, now I will pay now to enjoy a discount of up to 3%", Mr. Quang Anh excitedly said.

Mr. Hai Nam, a resident of Vinhomes Smart City, said that he is a Platinum member of VinClub thanks to owning a VinFast VF 8. Accordingly, he will enjoy a series of new benefits from the brands Vinhomes, Vinschool, Vinpearl, Vinmec, GSM with a preferential rate of 1.3-4.5%.

"VinClub's incentives are very practical. The benefit I like the most is the 3% tuition discount when sending my child to study at Vinschool because next year my child will enter kindergarten," Mr. Nam shared.

In addition to the discount directly deducted from the selling price of products and services, VinClub members can also accumulate VPoints (1 VPoint is equivalent to 1,000 VND) indefinitely to buy vouchers, deduct on orders... In the future, VPoints can also be used to give - give between members, bringing flexibility and maximum benefits to customers.

"An ecosystem where every service reaches a high level and continuously brings customers cumulative incentives is something that not every business can do," Mr. Nam shared.

Expected to attract customers and investors to Vinhomes projects

The birth of VinClub is considered a breakthrough in Vingroup's customer-centric strategy and excellent after-sales service provision. Instead of individual privileges, Vingroup now offers customers many outstanding incentives by linking the entire "Vin family" ecosystem into the same utility.

For Vinhomes customers, VinClub is considered an "upgraded version" of Vinhomes Elite Club when the membership ranking remains unchanged but the benefits are extended. Specifically, with accumulated sales under 15 billion VND/year, customers will be ranked Gold, equivalent to the Topaz rank of Vinhomes Elite Club. With accumulated sales from 15 to under 30 billion VND/year, and accumulated sales over 30 billion VND/year, customers will be ranked Platinum and Diamond, equivalent to the previous Ruby and Dimond ranks.

It is worth mentioning that with VinClub's policy, customers ranked Gold, Platinum and Diamond of other brands such as VinFast, Vinpearl, Vinmec, Vinschool, GSM, will also enjoy equivalent benefits when buying Vinhomes houses. Specifically, the preferential rate will fluctuate from 1 - 1.7%, depending on the project.

"It is expected that many new residents and investors will move to Vinhomes projects to take advantage of these rare incentives. For real estate products with large values, from tens to hundreds of billions of VND, the incentive of up to 1.7% is not a small number. Investors who have just bought can immediately make a profit," said Mr. Thanh Tung.

In addition to current financial incentives, in the next phase (expected in October 2024), VinClub will also continue to bring non-financial privileges and elite experiences to millions of members, such as upgrading high-end technology features, launching the VinClub community with a series of attractive experience events, exclusively for Vingroup customers.

With its superior policy, VinClub is expected to attract more customers to use products in the Vingroup ecosystem in general and Vinhomes in particular.