The event was attended by Mr. Li Dongsheng, founder and Chairman of TCL Group, along with more than 200 partners, media and technology experts. Through the event, TCL hopes to affirm its global position and strong production potential in the fields of display technology and smart home appliances.

Marking 25 years of presence in Vietnam

Present in Vietnam since 1999, TCL has consistently chosen this as a strategic location in its globalization journey.

TCL laid the foundation for its new TV factory in Binh Duong in 2019, covering an area of ​​72,900 square meters with the most complete digital assembly line, fully equipped with modern features. Not only providing high-quality TV products for the Vietnamese market, the factory also exports to Southeast Asia, the US and Europe.

Also in 2019, TCL Moka factory was started construction in Quang Ninh with advanced technology and superior quality, invested in resources and quality equipment. Moka quickly developed to become a leading ODM TV manufacturer and technology product today.

During its 25-year journey in Vietnam, TCL has brought breakthrough technologies, created new products with innovative designs, contributing to enhancing the smart life of consumers.

Among them is the journey to join the large-screen TV race and become the leading brand in the global 98-inch TV segment, introducing QD-Mini LED screen technology with a series of top-notch image and sound display features.

Not stopping at TV, TCL also focuses on developing a home appliance ecosystem, providing solutions for a convenient and inspiring life. With more than 3,400 patents on air conditioning, 5 world-leading technologies and thousands of R&D experts, TCL continuously upgrades the FreshIN series, T-Pro series...

In addition, TCL also invests heavily in technology to keep food fresher, anti-oxidize, and have strong antibacterial properties on refrigerators, and sets new standards for washing machines such as steam washing technology that prevents 99.9% of bacteria and mold, removes stains and softens fabrics, simplifying ironing.

Strengthening position with the slogan “Time to Go Big”

In his speech at the event, Mr. Li Dongsheng - Chairman of TCL Group emphasized that globalization is an inevitable choice in the top strategy of enterprises and TCL will continue to promote this strategy.

At the event, TCL also reiterated its slogan and marketing strategy for 2024 - "Time to Go Big". The slogan reflects TCL's commitment to its globalization strategy, efforts to maintain its position in the industry, and commitment to the brand's future development in Vietnam.

In addition to focusing on improving product quality, TCL also wants to show its concern for the community through meaningful journeys. Among them, TCL becomes a sponsor of the Vietnam Shooting Federation, accompanying the Vietnam National Shooting Team at the 2024 Paris Olympics.

Bich Dao