This is one of the activities in the series of Binh Dinh summer tourism events in 2024; at the same time, it is also an activity to continue implementing Action Program No. 06 of Binh Dinh Provincial Party Committee to implement the Resolution of the 20th Provincial Party Congress, the Resolution of the 13th National Party Congress on developing Binh Dinh tourism into a spearhead economic sector in the period of 2020 - 2025.

Speaking at the opening ceremony, Mr. Huynh Cao Nhat, Deputy Director of Binh Dinh Province Department of Tourism said: With the efforts of all levels, sectors, businesses and people, Binh Dinh tourism has developed strongly in recent years, being ranked in the strong growth group of Vietnam tourism.

Many districts, towns, cities, communes and wards in the province such as Quy Nhon, An Nhon, Tay Son, An Lao, Hoai An, Hoai Nhon, etc. have also formed annual festivals and events for their localities to promote, attract tourists and build the image of the locality.

Mr. Huynh Cao Nhat, Deputy Director of Binh Dinh Province Department of Tourism, spoke at the Ceremony.

According to the Deputy Director of Binh Dinh Department of Tourism, in order for the locality to become an attractive destination and tourism product, it requires the consensus of the people, the business community, and the determined participation of all levels and sectors because tourism is a comprehensive economic sector, with profound cultural content, inter-sectoral, inter-regional and highly socialized.

Through this, Mr. Huynh Cao Nhat also requested that every citizen of Binh Dinh province in general, An Lao district in particular, organizations and individuals doing tourism business join hands to develop tourism in a green - clean - beautiful direction; ensure security, safety, civilization and friendliness with the most practical actions; speak good words, have beautiful gestures, be friendly, cheerful, and enthusiastically help tourists; maintain good community relations; strongly condemn illegal acts in tourism service business as well as monitor, detect and promptly report to the authorities about acts that negatively affect the tourism environment and tourism resources.

At the same time, departments, branches, associations, unions; Party committees and authorities of districts, towns and cities in the province also need to continue to pay attention to closely coordinating with the tourism industry; proactively and resolutely implement effectively the tourism development programs of the province and their localities so that by 2025, Binh Dinh tourism will become the spearhead economic sector of the province.

Speaking in response to the movement, Mr. Dinh Van Phu, Vice Chairman of An Lao District People's Committee shared: The launching ceremony of the movement "Safe - friendly - attractive tourism environment" and "Each citizen is a tourism ambassador" is associated with activities within the framework of the An Lao District Culture - Sports - Tourism Festival in 2024; this is a meaningful activity towards celebrating the 60th anniversary of An Lao Victory (December 7, 1964 - December 7, 2024).

He called on authorities at all levels, agencies, departments, branches, unions, organizations, individuals doing tourism business, the business community and each person in the district to have the responsibility to join hands in building the image of tourism in An Lao district, Binh Dinh province as safe, friendly, attractive, creating a good impression on tourists with practical actions.

Mr. Dinh Van Phu, Vice Chairman of An Lao District People's Committee

In particular, the locality will focus on strengthening the organization of Festival activities and cultural and sports activities as well as managing and inspecting the preservation of landscapes, environmental sanitation, food hygiene and safety, security and order and traffic safety; actively participating in coordinating to strictly handle acts of raising service prices, fraud in business, causing negative impacts on the tourism image of the district; stepping up propaganda and mobilizing the community and business community to join hands in building and protecting the tourism environment, natural environment, and social environment in the direction of green, clean, beautiful, secure, safe and civilized; mobilizing people to voluntarily and actively implement the Code of Conduct for civilized tourism, each citizen is a "tourism ambassador".

The parade started from the An Lao District Community Cultural Activity House.

He requested that organizations, individuals and tourism businesses in the district also commit to complying with tourism business laws; contributing to building a cultural environment in tourism business; ensuring facilities, improving service quality, stabilizing prices, posting prices and selling at the correct listed prices, ensuring the environment, food hygiene and safety, and safety for tourists; contributing to building a safe, friendly, civilized and attractive tourism environment, creating a good impression on tourists.

It is known that after the launching ceremony, a large number of youth union members and delegates participated in the parade through the main roads in An Lao district with propaganda banners with the content "Each Binh Dinh citizen is a tourism ambassador" and "Safe, friendly, attractive tourism environment" to promote and call for the response of people, businesses, and tourists to join hands in building a safe - friendly - attractive tourist destination in Binh Dinh province.