IDG is the organizer of the Banking Vietnam event series - the leading event in the field of banking and related technology in the banking industry in Vietnam since 2001. The award is a recognition of VietinBank's efforts to bring customers many new products and services that are highly competitive, rich in technology and have many different added values.

VietinBank is one of the leading commercial banks and is active in providing retail products. In 2023, total revenue from retail activities contributed 46% of total operating revenue. In the first 6 months of 2024, VietinBank's retail segment also achieved encouraging results in retail loan growth (up 6% compared to 2023), CASA deposits, foreign currency deposits, etc.

In addition, VietinBank is also a leading bank in modern technological innovation, comprehensive digital transformation of business and management activities towards the goal of improving customer experience. In addition, VietinBank has promoted the implementation of direct sales campaigns nationwide and attracted the attention of many customers such as: "Go to every alley - Knock on every shop"; "Pack2School" ...

In particular, in 2023 and early 2024, VietinBank will launch the campaign "Live a profitable life" - the first time a bank in the Big4 group has chosen Den Vau as its image ambassador, along with a series of activities lasting 1 year, making it into the top 5 most influential campaigns on social networks, bringing many positive effects as well as a new perspective of young customers on banking.

The campaign launched the Eliv3 card with a cashback incentive of up to 15% for the following areas: healthcare, education, entertainment, tourism and was well received by customers, especially young customers. Also within the framework of the campaign, VietinBank contributed to social security programs such as organizing with partners the charity activity "Full Moon Joy" for disadvantaged children and poor children in remote areas across the country.

The 2024 Outstanding Retail Bank Award contributes to affirming VietinBank's prestige and leading position in the market. VietinBank representative said that in the coming time, the bank will continuously strive to diversify retail products and services, apply new and modern technology systems to contribute to "enhancing the value of life" for customers.

Ganoderma