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Game programmers are about to lose their jobs because of Google's new AI Genie 3 model

Unity and Unreal Engine are about to become history? Google's AI Genie 3 is changing the game of game development.

Báo Thanh niênBáo Thanh niên07/08/2025

According to PhoneArena , forget about complicated lines of code and weeks of 3D modeling. Google has just launched a new "weapon" called Genie 3, an artificial intelligence (AI) model that can create an entire game world from just a few words, threatening to change the entire industry and put the future of tools like Unity or Unreal Engine in jeopardy.

Genie 3: The Destroyer of Game Engines?

The Genie 3 is more than just a photo or video creation tool. It’s a machine that can create hyper-realistic 3D environments, complete with physics that allow users to walk, swim, and even fly. A task that once required a team of seasoned professionals can now be completed in minutes with a single command.

Giới lập trình game sắp thất nghiệp vì AI Genie 3 của Google - Ảnh 1.

3D world created by Genie 3 with just simple commands

PHOTO: GOOGLE

This incredible power makes Genie 3 a direct competitor, a potential “replacement” to the powerful game engines that have dominated the market for years. Why bother building a world from scratch when you can “command” the AI to do it?

This is not a far-fetched fear. Recent history has proven this trend to be real. Companies across a wide range of industries have begun laying off employees to replace them with AI, from customer support agents and McDonald's cashiers to language experts from the language learning app Duolingo.

The gaming industry, known for its intense pressure and competition, is certainly not immune. When a technology emerges that can dramatically cut production time and costs, it is entirely possible that studios will be able to streamline their staff.

Giới lập trình game sắp thất nghiệp vì AI Genie 3 của Google - Ảnh 2.

A scene from the game created by Genie 3

PHOTO: GOOGLE

With the advent of Genie 3, game developers, especially environment artists and level designers, have reason to feel their position is being shaken. They are at risk of becoming the next “threatened group” in the AI era.

While this future may not be here right away and the technology is still limited, Google has fired a signal shot that heralds a complete restructuring of the gaming industry. The question that remains is not “if,” but “when.”

Source: https://thanhnien.vn/gioi-lap-trinh-game-sap-that-nghiep-vi-mo-hinh-ai-genie-3-moi-cua-google-185250806221750389.htm


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