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SATRA cooperates with Zalopay to promote digital transformation

Báo Tuổi TrẻBáo Tuổi Trẻ04/11/2024

In addition to Zalopay Multi-Function QR, Zalopay's business growth solution ecosystem also provides many services, helping SATRA improve payment experience, take care of loyal customers and attract new customers effectively.

Zalopay payment platform has been a strategic payment partner of Saigon Trading Group - One Member Limited Liability Company (SATRA) since 2022. By July 2023, with the launch of Zalopay Multi-Function QR, Zalopay and the SATRA retail system, including Satramart self-service supermarkets and Satrafoods convenience store chain concentrated in Ho Chi Minh City, upgraded the payment system to static multi-function QR code. This multi-function solution not only meets diverse payment needs and saves time, but also creates maximum safety and convenience for digital payment activities; especially in the context of users increasingly paying attention to the security of personal financial information on online platforms. To continue to improve customer experience, it is expected that in December 2024, this static Zalopay Multi-Function QR code will be converted to a dynamic code on POS devices at all stores in the SATRA retail system nationwide. At the same time, it marks the opening of the key project SATRA Vo Van Kiet Commercial Center at 1466 Vo Van Kiet, Ward 3, District 6, Ho Chi Minh City. With the Dynamic Zalopay QR code, each transaction will display the payment code with the exact value corresponding to the invoice, shortening payment time and eliminating errors when customers do not have to manually enter the amount. In addition, units in the SATRA retail system will easily manage cash flow, reconcile revenue and increase operational efficiency. Payment and financial solutions on the Zalopay application such as Postpaid Account, or Future Installments, also contribute to helping SATRA customers have more convenient and flexible payment options here.
SATRA hợp tác cùng Zalopay đẩy mạnh chuyển đổi số - Ảnh 2.

Zalopay General Director Le Lan Chi shares about Zalopay's solution ecosystem to help grow businesses and improve user experience

At the strategic partnership signing ceremony of SATRA Vo Van Kiet Trade Center on October 30, Zalopay also introduced an ecosystem of growth solutions for businesses, from loyalty programs to communication channels and other support services. In the near future, Zalopay and SATRA will deploy a Soundbox system at the cashier counter, helping to notify successful payments immediately, ensuring the accuracy of each transaction. At the same time, the online sales channels of Satramart and Satrafoods on Zalopay and Zalo, not only help the SATRA retail system serve online shoppers but also ensure that this shopping experience is consistent, convenient and simple like buying directly at the store. In addition, the financial tools, commercial solutions, communication, advertising and customer care provided by Zalopay also support SATRA to approach more delicately at each touch point of the shopping journey, increasing the rate of successful sales. The two sides expect this cooperation to also contribute to renewing brand recognition, increasing interaction with consumers and attracting new customers thanks to communication tools on the Zalopay and Zalo platforms. In addition, Zalopay's financial ecosystem and AI technology promise to work with SATRA to optimize operations, reduce costs, and increase accuracy in payment and reconciliation.
SATRA hợp tác cùng Zalopay đẩy mạnh chuyển đổi số - Ảnh 3.

Zalopay is one of the important payment partners for cashless payment activities at SATRA Vo Van Kiet Commercial Center.

SATRA Vo Van Kiet Shopping Center (Centre Mall Vo Van Kiet), a member unit of Saigon Trading Group - One Member Limited Liability Company, is located at 1466 Vo Van Kiet Street, Ward 3, District 6. This is the third shopping center invested by SATRA, and also the first shopping center on Vo Van Kiet Avenue, the main road connecting Ho Chi Minh City with the Western provinces. With this prime location, SATRA Vo Van Kiet is not only a new highlight of District 6 but also promises to become the leading shopping and entertainment center in the region. SATRA Vo Van Kiet Shopping Center is not only proud to be the only and first shopping center on Vo Van Kiet Avenue but also the new focal point of District 6, where the whole community can gather to satisfy their needs for entertainment, shopping and recreation. Considered a "bright pearl" in the heart of District 6, SATRA Vo Van Kiet Shopping Center promises to bring a vibrant, modern and rich living space for everyone, attracting a large number of customers with shopping, entertainment and learning needs. This is a strategic move by SATRA to serve the people of District 6 and neighboring districts such as District 8, District 5, District 11, Binh Tan District and Tan Phu District. Source: https://tuoitre.vn/satra-hop-tac-cung-zalopay-day-manh-chuyen-doi-so-20241104145301518.htm

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