This morning (November 5, 2024), Lam Dong Provincial People's Committee coordinated with the Ministry of Culture, Sports and Tourism to hold a press conference on the 10th Da Lat Flower Festival 2024 and promote and attract investment in the fields of tourism and services.

The 10th Da Lat Flower Festival in 2024 is a cultural and tourism festival of Lam Dong province organized to promote the image of culture, people, and tourism of Da Lat - Lam Dong to domestic and international tourists. This is a provincial-level cultural and tourism event aiming at national and international scale that will take place throughout 2024, with a peak in December 2024.

Vice Chairman of Lam Dong Provincial People's Committee Pham S speaks at the press conference. Photo: People's Representative

With the theme "Da Lat Flowers - Symphony of Colors", the 10th Da Lat Flower Festival - 2024 continues to affirm Da Lat city as the Flower Festival city of Vietnam, a creative city in the field of music of UNESCO and a city in the "Group of 5 impressive Festival cities of Asia". This is not only a festival of the ethnic people of Lam Dong province but also a meeting place for domestic and international tourists to experience the unique cultural and tourism values ​​of Da Lat. At the same time, continue to affirm and honor the values ​​of flowers and the flower growing profession of Da Lat - Lam Dong; create opportunities for growers, producers, traders of flowers, vegetables and special agricultural products of Lam Dong to exchange, discuss and develop the profession in the trend of international integration, green and sustainable. Contribute to promoting the cultural style of Da Lat people "Gentle - Elegant - Hospitable" and arouse and spread the pride of the people of Da Lat - Lam Dong; Arouse the spirit of community responsibility of all levels, sectors, unions, localities, enterprises and organizations, individuals inside and outside the province to actively participate and respond to enhance the brand and position of Da Lat city.

Speaking at the press conference, the leader of Lam Dong province said that the 10th Da Lat Flower Festival will not use the state budget to organize the 10th Da Lat Flower Festival - 2024 because of the cooperation of the whole society, so the programs of this year's Da Lat Flower Festival will be registered by businesses, organizations, unions, and individuals with a socialized source of about 60 billion. The highlight is the Opening Program of the 10th Da Lat Flower Festival - 2024 will be broadcast live on Vietnam Television at 8:00 p.m. on December 5, 2024 from Lam Vien Square, Da Lat city with a unique art program, elaborately and magnificently staged, new effects are shown through the sound and lighting system; stage and Led screen; Using the most modern technological elements in the stage production, to highlight the performing arts combining traditional rituals imbued with the cultural identity of local ethnic groups and modern art forms, ... will mark the 10th festival with innovation, creativity, richness and flexibility. And this is also an important highlight in the overall programs of this Flower Festival, promising to bring different and impressive feelings to the audience watching directly and indirectly.

Many cultural, sports and tourism programs will be held at the 10th Da Lat Flower Festival. Source: baolamdong.vn

The 10th Da Lat Flower Festival - 2024 has 10 main programs, including: Opening Program of the 10th Da Lat Flower Festival - 2024; Art program welcoming the New Year 2025 combined with the Closing Ceremony of the 10th Da Lat Flower Festival - 2024; Flower space; International workshop "Da Lat develops green tourism and cultural industry from diverse natural resources and local culture" ; Art program: Bao Loc, Huong Tra - Sac To city welcomes the 10th Da Lat Flower Festival - 2024; Exhibition, introduction and trade promotion of OCOP products of the Da Lat Flower Festival 2024; Wine - Tea - Coffee Street and Da Lat - Lam Dong specialties; Da Lat Vegetable - Flower Market, a miraculous crystallization from the good land; International cultural and artistic exchange Da Lat - Chuncheon (Korea); Flower and Heritage Street Carnival (Flower float parade, floral fashion, street art).

The Festival's products will include both intangible and tangible products of lasting value. With a colorful, graceful, and elegant flower space of Roses, elegant Lilies, gentle Cat Tuong, hospitable Chrysanthemums, and exquisitely radiant Orchids, ... created by flower miniatures on the lake surface and around Xuan Huong Lake with a unique model, bearing the unique characteristics of Da Lat city. The flower space is also expanded to parks, miniatures, streets, residential areas, and tourist attractions in Da Lat city and surrounding areas with the active participation and companionship of businesses, organizations, and households. In addition to the main programs, there are 12 response programs and many other new and attractive programs implemented by organizations, businesses, and individuals inside and outside the province.

The Opening Ceremony of the 10th Da Lat Flower Festival - 2024 will be broadcast live on Vietnam Television at 8:00 p.m. on December 5, 2024 from Lam Vien Square, Da Lat City with a unique art program, elaborately and magnificently staged, new effects are shown through the sound and lighting system; stage and Led screen; using the most modern technological elements applied in the stage staging, to highlight the performing arts forms combining traditional rituals imbued with the cultural identity of local ethnic groups and modern art forms, ... will mark the 10th festival with innovation, creativity, richness and flexibility. And this is also an important highlight in the overall programs of this Flower Festival, promising to bring different and impressive feelings to the audience watching directly and indirectly.

Deputy Minister of Culture, Sports and Tourism Ta Quang Dong highly appreciated the Festival's efforts to build the cultural style of Da Lat people "Gentle - Elegant - Hospitable". Photo: Hong Hanh.

The art program to welcome the new year 2025 combined with the Closing Ceremony of the 10th Da Lat Flower Festival - 2024, at Lam Vien Square, Da Lat city, will be broadcast live on Lam Dong Radio and Television at 8:00 p.m. on December 31, 2024, closing the 10th Da Lat Flower Festival - 2024.

Within the framework of the festival, there are also response programs organized by local units, such as: "Dalat Fun Color" Music Festival; "Bao Lam - Legend and Convergence" Festival (The 7th Cultural and Sports Festival of the ethnic minority region of Lam Dong province - Bao Lam 2024, Festival of performances and exhibitions of cultural characteristics of ethnic groups in Lam Dong province); Lam Dong Trail 2024 Running Race; Lang Biang Pink Grass Festival; "Di Linh - Identity and Integration" Program; 19th "Green - Clean - Beautiful" Competition; "5AM Concert in Da Lat" Music Program; 2nd Prenn Challenge Conquering Race "Prenn Trail Challenge 2024"; "Da Lat Flower Brilliant Colors" Exhibition to welcome the 10th Da Lat Flower Festival - 2024; "Bazan Melody" Band Festival; "Da Lat - Colorful Flowers" Tour and Experience, etc.

In particular, the Festival also aims to build the cultural style of Da Lat people with the features: elegance - grace - hospitality with unique cultural identity, through the Festival also aims to highlight the promotion of local culture and to make culture always be the spiritual foundation as well as the driving force for local socio-economic development.

Cong Dao