Young people at a book fair in Hanoi.

Some experts believe that the fact that many young people are "addicted" to social networks but are lazy to read books is not necessarily because they do not like reading, but maybe because the way books approach them is not attractive enough.

Therefore, the fourth Vietnam Book and Reading Culture Day in 2025 will take place from April 15 to May 2 nationwide with many new features such as seminars, discussions, knowledge exchange on reading trends, sharing information on how to use technology and new electronic reading platforms to encourage reading; establishing clubs and online reading groups to discuss works through Zoom, Skype, and Google Meet platforms.

These can be said to be strong messages, suitable initiatives in the 4.0 era. It is not difficult to understand that many young people cannot spend time reading books but still surf social networks, watch short videos or play games... because the information they access on social networks is so rich with short, easy-to-understand content, many vivid images and videos. It only takes a few minutes for them to watch a video or an article, while reading books requires much more concentration and time, more stillness, more concentration.

In addition, social networks also allow viewers to interact instantly, giving them a sense of constant connection, expressing their views and opinions... through liking and commenting. It can be said that social networks have too many ways to "pamper" users' psychology, while books can only reach them in a few traditional ways.

So how to arouse the passion for reading? According to some experts, first of all, it is necessary to bring young people books that are really close and suitable to their psychology and needs, such as books on self-development, psychology, life skills or inspirational stories. Books that talk about issues that young people are interested in, love, career, or everyday life with youthful language and short sentences will also attract them more easily.

In addition, the application of technology such as audiobooks and e-books will also make reading more accessible. Reviewing books on social networks is also an effective way. Along with that, book clubs or beautiful, chill reading spaces will certainly help young people be more inspired to read.

More importantly, let books become an enjoyable experience, so that young people come to books as a discovery, a natural need, not as a rigid obligation to seek knowledge.

As some cultural communication experts say, reading culture cannot develop if books are considered "high-level". Therefore, there needs to be more youthful, trendy books, maybe even picture books, with concise but profound content. In addition, we also need to bring books into digital life. Platforms like TikTok, YouTube, Instagram can completely become places to spread reading culture if they know how to convey it intelligently and creatively. At that time, books themselves will have a way to attract young people, because they approach the way they live: through apps, podcasts, social networks...

Source: https://daidoanket.vn/de-nguoi-tre-bot-ngai-doc-sach-10303634.html