Discover the Real American Chicken Festival: Elevate the taste of home-cooked meals

The American Chicken Festival opens on the morning of August 22, 2025 at FujiMart - 89 Lac Long Quan, Tay Ho, Hanoi .

From August 22 to September 12, 2025, the United States Poultry and Egg Export Council (USAPEEC) and the FujiMart supermarket chain will jointly organize the US Chicken Festival 2025 with the desire to introduce high-quality imported chicken products from the United States. The chicken products in this festival are guaranteed in terms of origin, rich in nutrition, diverse in types and most of all, apply surprising promotional prices.

Chicken is a food rich in protein, low in fat, containing many vitamins and minerals necessary for the body, helping to support muscle development and strengthen the immune system. With the ability to transform into diverse dishes from Asia to Europe, abundant supply and not too high price, chicken is one of the most popular foods in the daily meals of Vietnamese people.

According to the United States Department of Agriculture (USDA), the United States accounts for the majority of global chicken production. It is also the leading country in exporting fresh and frozen chicken to all five continents for many periods.

With its plump, soft, fragrant, and juicy meat, American chicken is the core ingredient for making European-style roasted, grilled, fried, and stewed dishes. Through a variety of programs introducing and promoting American chicken to Vietnamese consumers, this product is increasingly gaining the love and trust of many chefs and housewives in our country.

All products in the framework of the American Chicken Festival have quarantine certificates from the USDA Food Safety Department - United States Department of Agriculture.

This holiday season, FujiMart supermarket chain is specially introducing to customers chicken products imported from the US, including: Mountaire brand chicken thighs and Sunderson brand chicken thighs. The products are certified by the USDA Food Safety Department - United States Department of Agriculture.

A representative of FujiMart supermarket shared: “Chicken products imported from the US are strictly controlled from the stages of raising, slaughtering, processing and preserving in a closed system. In order to create conditions for Vietnamese consumers to have the opportunity to try imported chicken with quality and clear origin; from August 22 to September 12, the US Chicken Festival 2025 will take place at the entire FujiMart system, applying attractive preferential prices for Chicken Drumsticks and Chicken Quarter Legs products of two famous brands from the US.”

The 2025 American Chicken Festival held its opening event on August 22, 2025 at FujiMart Supermarket 89 Lac Long Quan, Tay Ho Ward, Hanoi.

FujMart was honored to welcome delegates from the US Embassy in Vietnam, the United States Poultry and Egg Export Council (USAPEEC), strategic cooperation groups, import and supply partners of chicken meat, and all customers who took their precious time to attend the event.

On this occasion, customers who come to shop at FujiMart supermarket have the opportunity to try dishes directly prepared by FujiMart from the American chickens sold during the festival. At the same time, FujiMart supermarket officially launched the American chicken promotion program that lasts until September 12, 2025. From there, customers have more chicken options to cook rich home-cooked meals that suit the taste of every family member.

The American Chicken Festival at FujiMart is an opportunity for customers to have more choices of fresh meat at attractive preferential prices.

Through organizing the 2025 American Chicken Festival, FujiMart strengthens sustainable trade cooperation with partners in the domestic import-export industry.

“In the future, the FujiMart supermarket system will continuously research and cooperate with reputable units to provide premium agricultural products imported from the US to meet the increasing demand of consumers, while affirming its position in the competitive retail market,” said the General Director of FujiMart Vietnam at the opening ceremony.

For more information about the US Chicken Festival 2025, customers can visit the website https://fujimart.vn and the Facebook page of the FujiMart supermarket system (https://www.facebook.com/fujimartvietnam).

Information and images provided by FujiMart Supermarket.

Source: https://hanoimoi.vn/kham-pha-le-hoi-ga-my-chinh-hieu-nang-tam-vi-com-nha-bat-ngo-uu-dai-lon-713638.html