With the establishment of Hettich Vietnam Co., Ltd., both brands are committed to providing advanced and diverse solutions to meet the growing needs of the furniture market in Vietnam.

This event marks an important step forward for the Hettich Group in the context of the development of the furniture market. This is a strategic investment, demonstrating the Group's long-term vision in expanding and promoting sustainable development in growth markets in Asia, continuing to affirm its position as an industry leader, making an important contribution to shaping design trends and promoting market development.

Ms. Jana Schoenfeld - CEO of Hettich Group, emphasized: "The presence in Vietnam is not only an opportunity to expand the market but also an opportunity for us to deeply connect with local businesses. We wish to share experiences and initiatives from countries with developed furniture industries such as Germany and Italy, and at the same time spread practical values ​​to the Vietnamese market".

Mr. Matthias Bertl - General Director of Hettich Southeast Asia, and General Director of Hettich Vietnam, said: "Vietnam is a market full of potential but also full of challenges. The most important thing is that we have to understand the needs and preferences of customers here. Therefore, Hettich Vietnam not only provides interior accessories with international quality but also coordinates with experts in the interior industry to provide comprehensive solutions, suitable for the tastes and specific needs of domestic consumers".

In addition to expanding its nationwide distribution network, Hettich Vietnam will also focus on cooperating with project investors, designers, architects and furniture manufacturers to develop flexible interior accessory products and solutions that meet the specific requirements of the Vietnamese market.

The combination of Hettich and FGV promises to bring synergy, with a rich product portfolio, meeting the needs of many customer segments.

Mr. Uwe Kreidel - CEO of FGV Group, shared: "Hettich and FGV are both big names with more than 200 years of experience in the interior accessories industry. This cooperation not only enhances competitiveness but also affirms the long-term vision of both brands. Hettich Vietnam will be an important milestone, marking our sustainable development in the Southeast Asia region".

Hettich Vietnam Co., Ltd. is committed to contributing to the development of the Vietnamese furniture industry, bringing outstanding values ​​to customers and affirming its leading position in the global furniture accessories industry.

Bich Dao