SOOBIN - Brand Ambassador of YADEA Vietnam

Mr. Liu Jia, General Director of Yadea Vietnam, announced the cooperation deal between YADEA and SOOBIN.

With a deep understanding of the lifestyle of urban youth, YADEA chose SOOBIN - one of the most prominent artists in the Vietnamese music industry - to accompany the promotion of strategic product lines. SOOBIN is known not only for his powerful voice and composing ability, but also as a symbol of a dynamic, creative lifestyle that constantly surpasses limits - a spirit similar to YADEA's development orientation.

SOOBIN becomes YADEA ambassador.

On May 31, 2025, at the event "OWN THE FUTURE" of YADEA Vietnam, the 2025 Brand Ambassador - multi-talented young artist SOOBIN was officially launched. With his ability to compose, attractive choreography, powerful voice and explosive performances on big stages, SOOBIN has completely conquered the young generation.

SOOBIN interacted with fans at the event.

Through this event, YADEA officially introduced a trio of breakthrough products in technology and design, demonstrating a strong commitment to building a green, smart mobility ecosystem, contributing to promoting sustainable transportation in Vietnam and meeting diverse consumer needs.

Yadea Velax car.

YADEA VELAX is a high-performance electric vehicle with outstanding performance, for male customers who love to experience speed and stylish design with three versions: VELAX H, VELAX U and VELAX FAST CHARGING.

Yadea Vekoo Car.

YADEA VEKOO is the embodiment of free spirit, smart lifestyle, youthfulness and dynamism, personality, expected to be the ideal companion of students and dynamic young people.

Yadea Oris car.

YADEA ORIS with its "Retro" fashion design language, honoring elegant style, is expected to conquer modern women.

Here, SOOBIN also directly interacted with fans and spread the spirit of "Enjoying good journeys" - just like the global mission "A Wonderful Journey for Global Users" that YADEA pursues.

The combination of YADEA and SOOBIN promises to create a new wave in the electric vehicle industry in Vietnam, bringing consumers unique, technological choices and a modern lifestyle.