The festival is taking place in full swing and will last until January 29, 2024, bringing countless attractive incentives, helping businesses prepare for the upcoming busy Lunar New Year. This solution helps small and medium-sized enterprises in Southeast Asia import goods to meet the increased shopping needs during the Lunar New Year more conveniently and cost-effectively.

With free shipping offers from Alibaba.com of up to 60%, businesses can optimize profits and meet consumer demand during Tet.

“ We encourage businesses to make effective use of the promotions available during the festival to maximize their retail profits ,” said Mr. Mike Zhang - Country Director of Alibaba.com Vietnam.

Lunar New Year creates a shopping frenzy across Southeast Asia, and this year is no exception. According to Alibaba.com data, traffic from the region jumped more than 50% in December. In addition, Alibaba.com app downloads in Southeast Asian countries have continued to rise.

Alibaba.com also revealed the top five product categories with high growth potential: perfumes and cosmetics, pet food, hand tools, holiday decorations, and camping and hiking gear.

Bao Anh