Promoting the role of technology in stimulating tourism

Tourists experience a tour to explore the cultural identity of Ho Chi Minh City's inner city

The program also aims to effectively implement the visa exemption policy for citizens of 12 European countries under the Government's tourism stimulus program; aiming to welcome 10 million international tourists, 50 million domestic tourists and total tourism revenue of VND 290,000 billion in 2025 of the Ho Chi Minh City tourism industry.

According to the Ho Chi Minh City Department of Tourism, according to this cooperation plan, Traveloka will launch a campaign to promote Ho Chi Minh City as a destination on a digital platform, and offer a preferential package worth more than VND4 billion in e-vouchers to tourists when booking air tickets and hotel rooms in the city through the application and website www.traveloka.com. This is an attractive preferential package, promising to enhance the experience and leave an unforgettable impression on tourists when coming to the city named after Uncle Ho.

The program is accompanied by businesses in the entire tourism ecosystem. Specifically, it includes airlines with preferential airfares, high-class hotels and resorts with international standard accommodation services, specialty restaurants with unique culinary experiences, and a system of health care facilities, spas and beauty salons that provide comprehensive service experiences for tourists.

According to Ms. Huynh Thi Mai Thy, Director of Traveloka Vietnam, Ho Chi Minh City has great potential to develop tourism, especially conferences, seminars (MICE) tourism combined with shopping tours, medical tourism, sea tourism... Through this promotional campaign, it will contribute to bringing the image of Ho Chi Minh City tourism more present on the world tourism map. At the same time, it will promote the development of the city's tourism ecosystem to bring tourists easy and convenient travel experiences, through modern services and technology... Better meet the increasing needs of tourists coming to Ho Chi Minh City.

Especially in the context of post-merger with neighboring localities, Ho Chi Minh City not only increases in geographical scale but also opens up a diverse, potential and highly integrated tourism ecosystem to form key experiential spaces, closely connected together on a journey from the inner city to the sea, from urban to nature.

At the same time, Ho Chi Minh City is also promoting the city's unique culinary values ​​through cooperation with leading technology platforms. This includes the "Culinary Passport" program - a smart interactive tool that helps visitors easily explore and "check-in" unique culinary journeys. The Ho Chi Minh City Department of Tourism also coordinates with travel agencies to build and announce specialized culinary tours, introducing traditional dishes, specialty restaurants and new culinary experiences.

Ms. Nguyen Thi Anh Hoa, Director of the Ho Chi Minh City Department of Tourism, said, “The series of tourism stimulus programs will last until the end of this year with the expectation of turning the city into a vibrant, open and creative destination. Strongly spreading the message “Find your vibes - Find the right quality, touch the right feeling” to attract domestic and international tourists to explore a youthful, exciting and creative Ho Chi Minh City.

The Ho Chi Minh City Tourism Department will continue to coordinate with the business community and technology platforms to form a convenient and diverse service ecosystem, making the journey to explore the city easier but still bearing its own mark. At the same time, promote the application of technology and digital transformation to create different and new experiences for tourists.

Source: https://baovanhoa.vn/du-lich/phat-huy-vai-tro-cua-cong-nghe-trong-kich-cau-du-lich-163706.html