Expanding export markets for OCOP products

The fair has 300 booths of over 150 businesses displaying OCOP certified products - Illustrative photo

From August 1 to 3, 2025, at the Thang Long Imperial Citadel Relic Site, Hanoi, the OCOP Export Products Fair (VIETNAM OCOPEX 2025) will take place. This is a trade promotion event chaired by the Ministry of Industry and Trade in coordination with the Ministry of Agriculture and Environment , Hanoi People's Committee, Vietnam Cooperative Alliance; The Trade Promotion Agency in coordination with the Hanoi Department of Industry and Trade and the Central Office for Coordinating the One Commune One Product (OCOP) Program.

The fair has 300 booths of over 150 businesses displaying OCOP certified products such as tea, coffee, souvenirs, medicinal products, agarwood, essential oils, turmeric starch, processed foods, dried foods, bird's nests, beauty products such as shampoo, conditioner, serum,...

Within the framework of the Fair, the following events will also take place: Seminar: "Application of Digital Transformation in developing OCOP exports"; Forum: Global consumption trends and opportunities for OCOP exports; Connecting trade between Vietnamese enterprises and international importers; Livestream program: OCOP 4.0 - With Vietnamese products reaching out to the world ; Processing dishes from OCOP products...

With diverse advantages and potentials in natural resources, climate and unique culture, Vietnam is not only successful in exporting agricultural products, but is also a country with many specialties and products with local cultural values, most clearly demonstrated by the image of Vietnamese OCOP products.

By the end of 2024, the country had 14,642 OCOP products with 3 stars or more (an increase of 3,586 products compared to 2023) of 8,086 OCOP entities. Of which, 79 new products met the standards and were recognized as 5-star OCOP at the national level; 9 products were re-recognized.

The OCOP program has had positive and significant impacts on rural economic development, such as contributing to changes in production organization in rural areas towards value chain linkage, arousing the potential of land, products, and comparative advantages of the locality; OCOP products meet quality and food safety standards and regulations; have diverse designs and packaging that are environmentally friendly, suitable for market requirements.

In addition, the Program also contributes to creating more jobs, promoting livelihood development in particularly difficult areas and vulnerable groups such as ethnic minorities and women; helping entities to be proactive in market development, expanding distribution channels, and expanding production and business activities.

Organizing the Fair of OCOP export products will support Vietnamese enterprises, cooperatives, and OCOP entities to introduce and promote their products, seek partners, and develop markets not only domestically but also internationally through opportunities to connect, exchange, and cooperate directly with trade promotion organizations, enterprises, and foreign importers. At the same time, OCOP entities will also have the opportunity to exchange and learn about the strict requirements of the world market and study the possibility of expanding export scale.

Anh Tho

Source: https://baochinhphu.vn/mo-rong-thi-truong-xuat-khau-cho-cac-san-pham-ocop-102250708151154308.htm