At the end of 2024, Southern real estate businesses said they had completed the steps to gain momentum for growth in 2025 with plans to accelerate business.
In 2025, Novaland plans to revive suspended projects. |
New project development
Since its establishment 16 years ago, Kim Oanh Group has been known as a business specializing in developing land projects in the southern provinces. Entering the age of 17, Kim Oanh Group has a completely new plan. Ms. Dang Thi Kim Oanh, Chairwoman of the Board of Directors of Kim Oanh Group, shared that from 2025, there will no longer be Kim Oanh of land, but will be Kim Oanh of social housing projects, villas, and high-end townhouses.
Specifically, in March 2025, Kim Oanh Group will officially launch a project called K.Home New City in Binh Duong New City. The project has an area of 27 hectares, an investment capital of VND 2,758 billion, developing nearly 1,700 apartments in the social housing model, in addition to townhouses, international schools, park facilities, etc. This project has now completed legal procedures. It is known that this is the first project that Kim Oanh has joined hands with its partner, Surbana Jurong Group (Singapore), to develop, the selling price of social apartments will be from VND 700 million/unit.
“For us, this project is a milestone to eliminate the model of developing land projects, moving towards a sustainable development model and also a springboard for the plan of hundreds of thousands of social housing units that we are determined to do in the coming years,” said Ms. Kim Oanh.
Similarly, Saigon Thuong Tin Real Estate Joint Stock Company (TTC Land) also started an ambitious 5-year plan. According to the company's leader, the plan for 2025 will be to develop and sell a resort real estate project in Phu Quoc (Kien Giang) called Selavia Phu Quoc. This project has an area of 290 hectares, with product lines such as resort villas, commercial centers and condotels, luxury hotels... TTC Land will develop according to the model of health care resort real estate.
“TTC Land's plan in 2025 is to open this project for sale, followed by launching projects in Hoi An (Quang Nam), Van Phong Bay (Khanh Hoa), Phan Thiet (Binh Thuan)…”, said a TTC Land representative.
Regarding Phat Dat Real Estate Development Joint Stock Company, Mr. Phan Le Hoa, Deputy General Director, revealed that Phat Dat has completed the project development plan in 2025 and the whole year of 2026. In particular, the first project that Phat Dat will implement is Bac Ha Thanh Urban Area in Tuy Phuoc District (Binh Dinh). This project will be implemented in the first quarter of 2025, with an area of over 43 hectares, the main product is resort real estate, currently completed legal and technical infrastructure.
Phat Dat's most anticipated project is the Thuan An 1 and Thuan An 2 high-rise residential complex (Binh Duong), which is being completed by Phat Dat, building foundations and basements to start selling in early 2025. Accordingly, Thuan An 1 project has an area of 18,146.7 m2, Thuan An 2 is 26,530.7 m2. These two projects have a number of products of nearly 4,000 luxury apartments.
According to Mr. Phan Le Hoa, the next project to be implemented in the first quarter of 2025 is the Cadia Quy Nhon Project, with an area of 5,245 m2 in Ngo May Ward (Quy Nhon City, Binh Dinh Province) will be launched on the market. The project includes hotels and tourist apartments, and has now completed all legal procedures.
Experts predict that in 2025, the real estate market will develop vigorously in all segments. Great opportunities belong to projects that ensure full legality, have strategic locations, are well connected to developed utilities and infrastructure, and have investors with financial capacity and reputation. Demand will focus on mid-range apartments, green townhouses/villas, and land.
“By the end of March 2025, Phat Dat will have completed the land use fee for the Poulo Condor Project in Con Dao town (Ba Ria - Vung Tau). This project has an area of 120,000 m2, including products such as tourist apartments and hotels, and will then begin construction and sales. Also in the third quarter of 2025, Phat Dat will have two projects in Ba Ria - Vung Tau: Serenity Phuoc Hai in Dat Do district, with an area of 55,569.8 m2, products such as tourist apartments, hotels, and resort villas; Ben Thanh Long Hai Tourist Area Project (Tropicana), with an area of 126,363.5 m2, including a mountain area of more than 99,000 m2, a sea area of more than 26,000 m2 to develop tourist apartments, hotels, and resort villas, which Phat Dat will deploy for sale,” said Mr. Hoa.
According to Mr. Hoa, Phat Dat is currently completing legal procedures so that in the fourth quarter of 2025, it will launch the project at 223 - Tran Phu (Da Nang City). This project has an area of 2,734.9 m2, is the most anticipated luxury apartment project of Phat Dat in this market. Regarding the revenue plan, Mr. Hoa said that from 2025 to 2028, Phat Dat aims for a revenue of 45,000 billion VND.
At Phuc Khang Group, Ms. Luu Thi Thanh Mau, General Director, said that 2025 is considered the beginning of a new development cycle, with a recovery trend.
Phuc Khang's goal in 2025 is not only to increase revenue, but also to focus on protecting the environment, improving the quality of life for green residents and optimizing sustainable solutions, enhancing brand value as well as contributing to the community. The above goals will help Phuc Khang not only meet current needs, but also contribute to creating long-term value for the future.
“We remain steadfast in our strategy of internationalizing resources for the Group through planning and realizing trade promotions and joint ventures with investors from Japan, Singapore, Korea, the US and Europe. Cooperating with strategic partners including banks, financial institutions and investors, who share the same vision of sustainable development. Because, the current and future trends, the green real estate industry will witness a strong and promising wave of M&A in the context of sustainable growth and commitments to reduce carbon emissions of countries and businesses. Green, low-carbon real estate projects not only bring environmental benefits, but also create attractive investment opportunities in the long term,” said Ms. Luu Thi Thanh Mau.
Ms. Luu Thi Thanh Mau affirmed that in 2025, Phuc Khang will focus on completing on schedule the plans for projects located in potential locations, taking advantage of increasingly complete infrastructure. The comprehensive ESG strategy, complying with sustainable development goals in 3 aspects: Environmental - Social - Governance, continues to be implemented to affirm the integration trend, as well as the social responsibility of enterprises in the direction of sustainable governance - for a green environment and a happy community.
For Khang Dien Group, in 2025, the highlight will be the industrial park project of more than 100 hectares in Binh Chanh District (HCMC). This is the first industrial park project that Khang Dien has developed.
The "big guys" revive the project
Not only the story of developing new projects, in 2025, large enterprises will also start to revive projects. Novaland Group said that 2025 will be the year of the "big construction site" of large projects that this enterprise has developed for many years, but had to stop implementing from 2022 until now. Specifically, for the Aqua City Project of more than 300 hectares in Bien Hoa City (Dong Nai), which has just been cleared for legal procedures, Novaland will start building subdivisions to open for sale and hand over houses to customers in 2025, expected to complete about 2,000 products.
At the NovaWorld Ho Tram Project (Ba Ria - Vung Tau), Novaland has started construction with the goal of handing over 3,000 products to customers and restarting sales at this project. The Nova World Phan Thiet project, with 1,000 hectares, will also be a large construction site when the enterprise restarts construction.
Novaland representative added that in Ho Chi Minh City, the company will start construction on many other projects to hand over houses to customers in 2025.
Hung Thinh Corporation also aims to restart construction of apartment projects in Dong Nai, Binh Duong, Quy Nhon, Hanoi, and Ho Chi Minh City in 2025 to hand over houses to customers after 2 years of construction suspension.
Nam Group said that 2025 is the year of the company's return after 3 years of having to stop construction and sales at the Thanh Long Bay Project (Binh Thuan). This project has an area of 100 hectares, including coastal tourism real estate products.
Five Star International Group also has a series of big plans to mark its return after 4 years of absence from the market. Mr. Phung Quang Hai, General Director, said that in 2025, Five Star will have 3 plans: one is to develop and launch a real estate project in Nam Dinh province, two is to launch a townhouse and villa project in Long An and three is to launch and sell a project in Vung Tau city. These are projects that the company has been pursuing for many years and will restart in 2025.
Similarly, Tran Anh Group, Cat Tuong Group, Thang Loi Group... also have plans to launch and restart projects that were implemented many years ago.
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