Specifically, the Provincial Federation of Labor encourages female union members, workers and civil servants to wear Ao Dai on working days from March 1 to March 8, 2024, in accordance with working conditions and occupational characteristics, ensuring convenience and labor safety. In particular, focusing on wearing Ao Dai on March 8 to spread the beauty of Ao Dai in the workplace and in the living place.

In addition, trade unions at all levels continue the program "Giving Ao Dai, Sending Love, Preserving Traditional Beauty for the 2nd Year" for female workers and children of workers in difficult circumstances, workers working in industrial parks, mountainous areas, remote areas, suitable to the actual conditions of the locality and unit. As well as strengthening propaganda and promotion before, during and after the organization of "Ao Dai Week" activities on mass media, the website of the Provincial Federation of Labor, the Facebook page of Binh Thuan Trade Union, the direct superior trade union at the grassroots level, Facebook groups, Zalo... to affirm and honor the value of Ao Dai - Vietnamese cultural heritage in social life.