After the success of Find N2 Flip, OPPO maintains its first position in China and fourth globally in terms of smartphone quantity.

SGGPO 08/16/2023 17:03

With the launch of the Find N2 Series foldable phones from the end of 2022, OPPO became the leader in the smartphone market in China in the first quarter of 2023 and ranked 4th globally in the same period, according to Canalys.

OPPO Find N2 Flip

According to data from Canalys, in the first quarter of 2023, OPPO accounted for 10% of the global smartphone market share with 51.9 million shipments, and accounted for 18% of the phone market share in China, becoming the best-selling brand in China in the first half of this year.

OPPO's positive results are partly due to the success of its Find N2 Series foldable phones. OPPO's foldable products have entered a period of rapid growth and continue to show significant growth potential in the future.

After the success of Find N2 Flip, OPPO maintains its first position in China and fourth globally in terms of smartphone shipments photo 1

Market research from Counterpoint shows that from 2019 to 2025, foldable phone shipments are expected to grow strongly with a compound annual growth rate of 114%, and increase fourfold from 2022 to 2025 to 55 million units globally.

After the success of Find N2 Flip, OPPO maintains its first position in China and fourth globally in terms of smartphone shipments photo 2

Foldable phone global shipments forecast to grow at a compound annual growth rate of 114%

The latest data from Canalys also shows that OPPO holds 31% of the foldable phone market share in China in Q1-2023, becoming the leading company in this growing segment.

After the success of Find N2 Flip, OPPO maintains its first position in China and fourth globally in terms of smartphone shipments photo 3

Foldable phone shipments in China from Q1-2022 to Q1-2023

More specifically, OPPO Find N2 Flip outperformed all other foldable products at the same time, accounting for 15% of foldable smartphone sales in China from January to May 2023, according to Counterpoint.

After the success of Find N2 Flip, OPPO maintains its first position in China and fourth globally in terms of smartphone sales photo 4

As the first vertical folding phone with the largest external display at the time of launch, Find N2 Flip stands out with its premium folding design, invisible fold, powerful battery, intuitive user interface design and industry-leading innovations.

After the success of Find N2 Flip, OPPO maintains its first position in China and fourth globally in terms of smartphone sales photo 5

The innovations and commercial success of the Find N2 Flip have also helped OPPO rise to prominence in the global foldable phone market this year, with its market share rising from 5% in Q1 2022 to 13% in Q1 2023, according to Canalys.

After the success of Find N2 Flip, OPPO maintains its first position in China and fourth globally in terms of smartphone sales photo 6

OPPO Find N2 Flip accounted for 15% of foldable smartphone sales in China from January to May 2023, according to Counterpoint.

OPPO remains committed to driving the growth of the foldable phone market and enhancing user experience with its next generation of foldable products that will be officially launched soon.

Source