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PMAX connects multiple resources as a total marketing partner

(Dan Tri) - PMAX - A marketing company in Vietnam has just repositioned its brand as "Total marketing partner", also known as "Total marketing partner" with an ecosystem of comprehensive solutions.

Báo Dân tríBáo Dân trí19/08/2025

The challenge for businesses when marketing solutions are fragmented

The market is constantly changing, consumer behavior is constantly changing rapidly according to new trends and platforms. Many businesses are facing fragmented marketing, lacking comprehensive data and analysis to make accurate decisions. This leads to high marketing costs but low efficiency, short-term unsustainable campaigns and missed opportunities.

Through multi-industry projects, PMAX recognizes the importance of multi-layered strategy, innovation capabilities, data and analytics capabilities, and e-commerce capabilities.

PMAX kết nối đa nguồn lực khi trở thành đối tác marketing tổng thể - 1

PMAX decided to reposition the brand as a total marketing partner (Photo: PMAX).

PMAX understands that the root of growth lies in understanding the needs and solving the "pain" of customers, with products and pricing being the core factors that determine the success or failure of a business, alongside constantly changing marketing factors and distribution channels.

PMAX representative commented that focusing only on conversion is not enough to ensure growth, businesses need to invest in activities in the upper funnel as well. Therefore, with professional knowledge and multi-industry experience, PMAX decided to reposition the brand as a total marketing partner.

Mr. Le Xuan Long - General Director of PMAX Joint Stock Company - shared: "PMAX's vision is to create a comprehensive, holistic marketing ecosystem, connecting internal resources as well as with partners, to create solutions to maximize business efficiency for customers. This is deeply rooted in the mission and core values that have been established since the early days of establishment: Committed to pursuing and creating real business efficiency for customers".

PMAX kết nối đa nguồn lực khi trở thành đối tác marketing tổng thể - 2

PMAX repositions its brand as a total marketing partner from August 14 (Photo: PMAX).

An ecosystem of comprehensive and holistic marketing solutions with a new positioning

PMAX builds sustainable competitive advantages through a comprehensive integrated marketing solution ecosystem. These solutions not only optimize the effectiveness of each campaign but also closely connect core elements in marketing (product, price, distribution channel, communication), including:

Comprehensive marketing strategy consulting provides comprehensive marketing solutions, including market research, building growth, marketing and branding strategies, applying marketing science , including performance-based creative, and providing technology and data consulting to optimize campaign effectiveness and marketing strategies.

Total Brand Communications supports businesses in building a comprehensive communications strategy through integrated thematic communications strategies, brand/product launch implementation and brand repositioning. PMAX also develops creative production solutions that help brand messages be delivered effectively and consistently.

Multi-Platform Integrated Advertising provides multi-platform advertising solutions with effective media branding, e-commerce advertising, and lead generation advertising.

Comprehensive e-commerce development supports businesses in managing and developing e-commerce through multi-channel e-commerce management and multi-channel affiliate marketing, combined with comprehensive end-to-end activation campaigns to increase sales and improve customer experience.

Multi-channel ecosystem - MCN builds and develops MCNs ecosystem, cooperates with influencers, develops content creators' capabilities, deploys mega livestream operations and operates performance livestreams.

The unit representative affirmed that PMAX optimizes the entire funnel by building a customer journey from awareness to conversion and retention, ensuring short-term goals and sustainable development. PMAX always focuses on data, optimizes investment decisions and marketing strategies based on real information, creating a continuous feedback loop to improve efficiency through each stage.

Value for customers and partners

With the new positioning, PMAX continues to commit to bringing sustainable value, helping businesses grow rapidly, stably and overcome market fluctuations. PMAX's solutions are based on specific measurement results, optimizing investment performance and maintaining financial stability.

“Trusted by more than 600 brands, winning many international awards and a team of over 250 employees, PMAX is a comprehensive partner, helping customers save time, reduce costs and focus on core business development,” emphasized a PMAX representative.

PMAX is a strategic partner of businesses, learn more about total marketing solutions at: www.pmax.com.vn

Source: https://dantri.com.vn/kinh-doanh/pmax-ket-noi-da-nguon-luc-khi-tro-thanh-doi-tac-marketing-tong-the-20250819182903051.htm


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