In recent times, many press agencies from central to local levels have actively promoted information and propaganda, and expanded models of environmental protection. These activities have raised awareness among people and society about environmental protection.

Especially measures to reduce the use of plastic bags, pollution from plastic waste, solid waste, discharge, solid waste burning, river pollution. Propaganda on implementing Net Zero, also known as zero net emissions, with the goal that many countries and organizations around the world are aiming for to prevent climate change...

In Thanh Nien newspaper, in recent years there have been many articles about good examples of young people forming groups and clubs to participate in environmental protection, such as: "A group of young people soak in the 'river of garbage' at noon to help Hanoi become greener" ; "Young people help the community live green easily" ; "A group of young people soak in cleaning up garbage hoping to revive dead canals" ...

Each article, accompanied by sharp and realistic images and videos, actively promotes to readers and viewers the meaningful work of young people. This not only encourages advanced role models and honors new factors with many contributions to environmental protection, but also indirectly promotes the behavior of littering in canals.

In these articles, many readers read and shared below the comment line: "I hope that the children's good actions will spread out into society. From the children's actions, adults like us, those who lack awareness, will see how we must keep the environment green, clean, and beautiful"...

Images and clips of young people cleaning up trash were not only recorded by Thanh Nien newspaper but also by many other press agencies participating in supporting the communication. Some press agencies also broadcast videos on social networking platforms. Especially platforms such as: Instagram, Facebook, TikTok, YouTube... this has shown everyone on the internet the hard work of garbage collectors; thereby, raising awareness of environmental protection so that cities are always clean, beautiful and civilized.

In reality, many press agencies from central to local levels not only have many articles and reports, but they also organize writing contests, photo contests, painting contests, Q&A contests on environmental protection; multiple choice tests to learn about environmental protection...

These competitions have contributed to spreading the Party and State's new policies and messages on environmental protection with the spirit of "not trading the environment for economic growth". Thereby, contributing to raising awareness, consciousness and spreading the sense of responsibility of all levels, sectors, organizations and individuals in environmental protection.

At the Culture Newspaper, in recent times, the Newspaper has published many articles on environmental protection in the “Life” section and some other sections. Many articles promote civilized awareness of people in collecting and treating waste, and at the same time, there are many articles criticizing violations and lack of standards in environmental protection work.

As someone who directly writes articles about environmental protection, journalist Nguyen Anh Vu, Editor-in-Chief of the Culture Newspaper, said: “Recently, I watched the news “For a Green Future” on VTV1 on the morning of March 13. VTV broadcast a short report about garbage collection on a beach in Da Nang city. The interesting thing here is that among the garbage collectors on the beach in Da Nang, there are also people with disabilities. After that, I wrote an article called “Don’t let your soul be disabled”.

Journalist Nguyen Anh Vu shared: “Looking at the limping steps moving on the beach to collect trash, we, the writers, cannot help but feel sad. I wonder, why? They are the disabled, collecting trash thrown away by the majority of able-bodied people? They are people with an unfortunate fate of having an unhealthy body. As for the healthy people who still “innocently” litter every day, without thinking, is that a manifestation of a disability in the soul? It is worth thinking about!”

“I think that to effectively propagate environmental protection in particular and raise people’s awareness of building a civilized society, first of all, it must be a story about propaganda and education, popularizing cultural standards, ethics and beautiful lifestyles. Press agencies need to propagate about setting good examples of good people, good deeds, and civilized behavior in the community. The press also needs to condemn deviant behaviors and uncivilized behaviors,” added journalist Nguyen Anh Vu.