Deployed from April 1 , 2025 to March 31 , 2027 , Alpha Premium Club offers a variety of attractive benefits to customers, while opening up opportunities to connect with the Sony Alpha community and Sony ambassadors through activities and events exclusively for members .

As a thank you for always trusting and accompanying Sony Vietnam, the Alpha Premium Club program allows customers to register for membership only on the condition of owning at least one genuine Sony Alpha product , and successfully registering the product into the My Sony account.

By joining Alpha Premium Club, customers will experience superior care services and unprecedented privileges from Sony Alpha Vietnam. Specifically, for all members, Sony provides free professional maintenance services for each registered product. This maintenance service includes cleaning the camera body (sensor), cleaning the outside of the lens, checking and updating the software. In case customers need to clean the inside or adjust the lens more deeply, Sony applies a special discount of up to 20% of the cost.

For more information about the program, visit: https://promotion.sony.com.vn/alpha-premium-club?cid=pr-apac-174031