There is a free and liberal Saigon

Ho Chi Minh City people, or Saigon people, like residents of other big cities, do not try to portray their own image. People here often see anyone else present here as part of the city's personality. This is most clearly shown in the way they openly accept cuisine from many other regions such as Hanoi pho, Hue beef noodle soup, Quang noodles, Nha Trang rice noodles... They naturally recognize the local authenticity of each dish and are always excited to experience it to the fullest. This openness does not stop at cuisine but also spreads to many other areas of life. Ho Chi Minh City - liberal and free - always welcomes the great desires and high ambitions of any resident. People often say “Going South” or “Going to Saigon” as a symbol of a dream of changing one’s life, where young souls are eager to experience and conquer challenges. Ho Chi Minh City not only attracts people from other provinces and cities but also international residents. Italians opened pizza restaurants, the Japanese brought ramen, Korean barbecue, Spanish rice, or German sausages… everywhere, and even Halal restaurants for the Muslim community found a place here. Likewise, fashion brands, financial companies, design offices, and all sorts of new business models from around the world sought opportunities in this city.